Market Access (oder alternativ „Kostenerstattung“) im Gesundheitswesen ist DIE Schlüsselkompetenz, um mit einem neuen Medikament, einem Medizinprodukt oder einer digitalen Gesundheitsanwendung kommerziell erfolgreich zu sein. Da der Marktzugang jedoch ein komplexer Bereich ist, der verschiedene Disziplinen umfasst und sich ständig verändert, kann es schwierig sein, mit den verschiedenen Entwicklungen in diesem Bereich in der Welt Schritt zu halten.

MAP ist DER zweiwöchentliche Marktet Access Podcast von MArS Market Access & Pricing Strategy, Ihrem Beratungsunternehmen für das Gesundheitswesen in den deutschsprachigen Märkten, welches Sie über Market Access, Erstattung und Preisgestaltung in den D-A-CH-Ländern und weltweit auf dem Laufenden hält. Mit MAP erhalten Sie einen Überblick über die wichtigsten Market Access Steme und -Prozesse sowie über die neuesten Änderungen in der Gesetzgebung, einschließlich Stellungnahmen und Meinungen der wichtigsten Entscheidungsträger und Interessenvertreter aus verschiedenen Ländern.

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Explore the inspiring journey of Dipti Tankala in this podcast episode as she delves into market access within the pharmaceutical industry. From facing challenges in community pharmacy to leading in oncology market access, Dipti shares valuable insights on making impactful career transitions. Market Access veteran Dr. Stefan Walzer and Dipti Tankala also talk about the significance of networking, mentorship, and the essential skills for success. This episode is a must-listen for professionals looking to navigate the complex world of market access and leverage opportunities in the pharmaceutical field. Tune in to unlock your career potential with expert advice from a seasoned market access professional. 

Take the chance to stay connected and subscribe with your favorite podcasting platform or directly listen on our website: MAP Podcasts

MAP is the first and only bi-weekly market access podcast provided by MArS. For more information about MArS Market Access and Pricing Strategy visit: marketaccess-pricingstrategy.de

#Medtech #MarketAccess #Canada #HealthcareSystem #marketaccess #marketaccesspodcast #medtech

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In this essential episode of the Market Access Podcast, we're diving deep into the critical aspects of commercializing healthcare innovations in the US market. Whether you're in medtech, pharma, biotech, or health tech, understanding the US healthcare landscape is key to your product's success. Join us as Dr. Stefan Walzer and Paul Hoffschmidt share their wealth of knowledge on effective strategies for navigating this complex terrain.

Key Topics Covered:

  • Understanding US Market Access: An overview of the unique challenges and opportunities in the US healthcare system for new entrants.
  • Role of Healthcare Professionals: Insight into how healthcare professionals influence market access and product uptake.
  • Data-Driven Strategies: The importance of leveraging data in targeting and positioning your product effectively.
  • Commercialization Pathways: Expert advice on navigating regulatory, reimbursement, and distribution challenges.
  • Case Studies: Real-world examples of successful market entry and the lessons learned.
  • Future Trends: Predictions on how the US market access landscape may evolve and what it means for healthcare innovators.

Why You Should Listen:

  • Gain Expert Insights: Learn from leading experts with firsthand experience in the US healthcare market.
  • Strategic Advice: Receive actionable advice on overcoming the hurdles to market entry and expansion.
  • Stay Ahead: Understand the latest trends and how they impact market access strategies.

This episode is indispensable for CEOs, entrepreneurs, market access professionals, and anyone involved in the commercialization of healthcare innovations looking to penetrate or expand their presence in the US market.

Take the chance to stay connected and subscribe with your favorite podcasting platform or directly listen on our website: MAP Podcasts

MAP is the first and only bi-weekly market access podcast provided by MArS. For more information about MArS Market Access and Pricing Strategy visit: marketaccess-pricingstrategy.de

#Medtech #MarketAccess #US #HealthcareSystem #MarketAccessPodcast

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Join us for a fascinating dive into the complexities of French market access with our latest episode of the Map Podcast. Dr. Stefan Walzer, health economist and founder of Mars Market Access & Pricing Strategy, engages with Dr. Benoit Salaun, a seasoned expert in French healthcare reimbursement.

They unravel:

  • The nuances of the French healthcare system
  • The essentials of medical device reimbursement
  • The importance of demonstrating efficacy, safety, and affordability
  • The role of clinical evidence and the adaptability of international data to French contexts
  • The strategic considerations for medtech companies entering the French market

Whether you’re a healthcare professional, a medtech innovator, or a market access strategist, this episode is packed with insights on how to ensure your medical device not only enters the French market but also achieves the price it deserves.

Tune in to gain expert knowledge on creating a successful roadmap for market access in France, and discover if the "French way" aligns with your company's goals.

🎧 Listen now and elevate your market access strategy! 

Take the chance to stay connected and subscribe with your favorite podcasting platform or directly listen on our website: MAP Podcasts

MAP is the first and only bi-weekly market access podcast provided by MArS. For more information about MArS Market Access and Pricing Strategy visit: marketaccess-pricingstrategy.de

#Medtech #MarketAccess #HealthcareInnovation #FrenchHealthcareSystem #marketaccess #marketaccesspodcast